A while back, Levis put out these diamond encrusted rings. The bling was overkill and they felt like a weird fit with the brand's image. I tried to find a photo of them, but bottom line, I wasn't backing 'em.
But these beauties, modeled after the classic Levis Vintage button, I am backing. Not that I would actually buy one (I might), but they are available in gold and sterling silver and for sale only in Japan. Levis Vintage Japan
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